panel-details

Panel

Details

GO BACK | MUSIC CITIES SUMMIT AGENDA
Friday 04/21/2017
Sheraton Hall A/B
2:20PM - 3:30PM
(1 hour 10 minutes)
Panel Discussion

Music Tourism Panel

Music is a powerful motivator for travel. You have only to look at the various tourism segments that incorporate music into their offerings due to its ability to attract visitors: wineries, cruise lines, casinos. Music fans flock by the thousands to events and venues to experience the thrill of seeing their favourite artists perform, and iconic birthplaces, venues and studios inspire pilgrimages by fans from around the world. We’ll hear from some of the most successful properties that incorporate music into their offerings – how does music enhance their program and how do they entice music tourists?
Moderator

Erin Benjamin

Executive Director
Music Canada Live
Ottawa, Canada
Panelists

Andras Berta

International Relations Director
Sziget Festival
Budapest, Hungary

Del Rollo

Senior Director, Gov’t Relations & Estates
Constellation Brands Canada
Canada

Jason Beukema

Owner
Whet Travel
USA

Michael Crockatt

President & CEO
Ottawa Tourism
Ottawa, Canada